Makeup spring-summer 2025: trends of the season

Ready to experiment with shades? In this article, we will tell you about 7 beauty trends of spring and summer 2025. A perfectly even skin tone with a natural glow is a must-have for nude makeup. And in the spring-summer 2025 season, it will still be relevant. Correctors will help hide traces of fatigue on the face, redness and dark circles under the eyes, and concealers with light-reflecting particles will give the skin a slight glow. Don't be afraid to "overload" the skin. A quality product is completely weightless on the face, does not create a film effect and does not roll into lumps even at the end of the day.

The trend for thick natural eyebrows was introduced by makeup artists at Bottega Veneta and Gucci back in 2015. Keira Knightley and Natalia Vodianova became prominent representatives of the mainstream. And Cara Delevingne's thick eyebrows have gained almost as much worldwide fame as their owner.

The fashion season of 2025 continues the trend: a minimum of tweezers and clear lines - a maximum of naturalness in shapes and shades. A soft pencil with a brush will help to add expressiveness to natural eyebrows.

The direction of the lines when painting the eyebrow should be from the bottom up. Avoid drawing clear lines on the skin - such an eyebrow will look unnatural in daylight, creating the effect of a bad tattoo. It is better to have light strokes with careful shading.

The real beauty bomb of this season is crazy arrows. They not only accentuate the eyes, but also visually lift the eyelid. Mini-lifting in just a couple of minutes. Look how successfully the white and black colors of the eyeliner are combined in Gigi Hadid's makeup. The light line creates a glowing effect, and the forked ends of the arrows make the look cat-like magnetic.

Leave the rest of the eye area (upper eyelid and eyebrows) untouched so as not to visually overload the image. And you can lightly touch the lips with pink or pearl gloss.

This spring's makeup features all the colors of the rainbow, so don't hold back when choosing eyeshadow shades. A surefire choice for a romantic look is sakura-colored eyeshadow. It's especially suitable for brunettes or girls with dark-blond hair.

If this solution seems a little too much for you, you can tone down the shade by mixing pink with purple or light brown in the center of the eyelid, leaving a gentle haze of dawn at the edges.

The secret of success is the right brushes for creating a composition of shades on the eyelids. A medium-length synthetic bristle with dense filling will do. Such a brush will be useful for both dry and creamy, liquid and baked shadows.

Smoky eyes

It's hard to find a more passionate fan of smoky eyes than Kristen Stewart. A universal evening make-up with velvety deep tones on the eyelids is a choice for both a pretentious banquet in a restaurant and a wild party in a club. The only clarification: in 2025, smoky eyes are applied with lengthening to the outer corner of the eyelid. The secret to a deep look is careful shading of the lines with a brush.

Lips

The ultra-fashionable solution of the season is neon lips on a face free of makeup. "Electric" lipstick colors are lilac, purple, carrot, scarlet. For such makeup you will need a light foundation, no contouring or accents on the eyes. All attention to the lips!

By the way, classic gloss won't work for neon lips. You need a product with higher density and covering power. This one looks brighter and lasts longer.

Another "lip" trend is dark brown, wine shades, again on a neutral background. This year, it is an absolute hit on the red carpet. Rihanna demonstrated the canonical makeup in the style of "careless chic", complementing the perfectly accentuated lips with playful arrows on the eyelids.

To ensure that the lipstick conveys the full depth of color and the contour is perfectly clear, use a primer. Apply it with a sponge or brush, and then blot your lips with a napkin.